The Money Mindset Mentoring Podcast
The Money Mindset Mentoring Podcast
Steve Hamoen covers sales and marketing mastery to overcoming challenges, scaling through team development, and harnessing the power of mentorship for rapid growth.
Steve Hamoen

Self-Publishing, Omnipresence, and Leadership for Business Growth

E119 • May 1, 2025 • 32 mins

Steve Hamoen and Barry Cohen dive into self-publishing and achieving business omnipresence. They explore diversifying content platforms, scaling teams, and strategies for content creation, testing, and automation. The episode compares self-publishing with traditional methods, highlighting books as tools for credibility and leverage. They discuss book economics, writing for differentiation, and building a business kit. Creative challenges, imposter syndrome, and mentorship's impact are addressed. The episode wraps up with insights on leadership and audience engagement strategies.

Key Points

  • Investing in your own platform is crucial to avoid being at the mercy of other social media channels.
  • Creating and distributing unique, original, and compelling content across multiple platforms is key to achieving omnipresence.
  • A book can be the best business card, setting you apart and establishing you as an expert in your field.
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